Creating True Fan Loyalty
Hall of Fame quarterback John Elway chatting with fans at an F2B Comedy Night event featuring Martin Short and Charles Barkley
NFL star Drew Brees connecting with fans at an F2B created event - Pro Sports Team Challenge
Fan To Brand - Adding Value To the Marketing Equation
1 - Higher Trial and Conversion Rates
Online promotions through social networking sites creates a stronger emotional connection between fan and brand, and thus higher trial and conversion rates
2 - Cost Savings
Online promotions using social-networking sites are less costly than traditional media campaign and time buys
3 - Risk Management
Using multiple celebrities greatly reduces the risk of damaging a brand's image 4- Reduced Lead Time
Pre-negotiated appearance fees and licensing rights greatly reduce the time necessary to go from concept to execution
5 - Complete Project Management
Pep has over a 99% client satisfaction rating as related to executing major consumer promotions on-spec, on-budget and on-time 6 - ROI Metrics
Tracking the activity and conversion rates fo reach celebrity and promotion through a proprietary database of ROI results – Pep Connect TM7 - Fulfillment
Access to the BrandShare 360 online retail base and the QPSI network of facilities around the globe with state of the art equipment and processes to fulfill packaging design needs, sampling programs, in-store displays, and execute e-commerce8 - Diversity Spend
Both Pep and QPSI are certified by NMSDC as minority companies